Remember when the term “ripping” became popular? People used to “rip” songs from their CDs using itunes so that they could load the ones they wanted on their ipods. They could then carry around just the music they wanted.
Arguably, Apple’s best idea with iTunes is not building a store, but allowing people to buy by the song. Each song cost $0.99, which is just the right price–small enough that you won’t regret an impulse buy, but large enough to make you want to listen to a preview before you bought.
Imagine if iTunes only let you buy by the album — around $9.99/album. You would be a lot less tempted. Why not just buy the CD at the store? That way you could have a permanent copy, with cover art, possibly a lyric sheet, and also be able to play it in the car. No, buying by the song made a huge difference and in my opinion accounted for iTunes’s success (and Apple’s). And it allowed electronic music to be sold for the same amount as a physical version, despite the obviously huge profit margin to Apple from not having a physical store selling physical media.
Now comes the iPad. It’s purpose is to sell books and magazines. I don’t see how the book sales will work. You can’t sell books by the chapter. You have to sell the whole book, and if that is sold for the same amount as a physical copy, to follow the music model–around $10 for a general book and $100 for a textbook, who would buy it? Books already cost too much.
I’m waiting for college students to start ripping their very-expensive textbooks. They can use any of the designs shown here
http://www.diybookscanner.org/
The cost of a diy scanner is less than the cost of an iPad. It’s essentially 2 cameras, and a light source, connect to a pc with some software. If you have the patience to scan a text book, about 2-4 hours, then you can carry around the pdf coveniently on a laptop or in a book reader like the iPad.
I can’t wait for someone to build a page-turning robot arm addition.

